A tasty and colourful
sushi experience

Weekend ♥ sushi.

As the sushi and Japanese food category keeps on winning hearts and gaining shelf share in the Dutch and Belgian supermarkets, we figured it was about time to reignite the key visual of Granfood's Saitaku.

Its new brand proposition makes the viewer more than ever a part of the dinner table. The maki encourages to almost open your mouth and feast on the colourful dishes on the rest of the table.

The new key visual was implemented in the entire media mix, including print ads for Allerhande Magazine and the Saitaku social media channels.

Interested in how we could help you with your (re)branding, campaign strategy or visual identity design? Please feel free to contact us.

A tasty and colourful
sushi experience

Weekend ♥ sushi.

As the sushi and Japanese food category keeps on winning hearts and gaining shelf share in the Dutch and Belgian supermarkets, we figured it was about time to reignite the key visual of Granfood's Saitaku.

Its new brand proposition makes the viewer more than ever a part of the dinner table. The maki encourages to almost open your mouth and feast on the colourful dishes on the rest of the table.

The new key visual was implemented in the entire media mix, including print ads for Allerhande Magazine and the Saitaku social media channels.

Interested in how we could help you with your (re)branding, campaign strategy or visual identity design? Please feel free to contact us.

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